LinkedIn Ads.
Reach the People Who Actually Make the Decision.
LinkedIn is the only ad platform where you can target a specific job title, at a specific company size, in a specific industry. We build and manage campaigns that put your offer in front of the right decision-makers.
Why LinkedIn Ads Work
The Only Platform That Sells Directly to Decision-Makers
Google catches people when they search. Meta reaches people when they scroll. LinkedIn reaches people when they are thinking about their work. That is a completely different buying mindset.
A CFO checking their LinkedIn feed on Monday morning is still thinking about business problems. A procurement manager scrolling through posts is open to solutions. No other platform gives you this kind of access to the right people at the right moment.
The problem is that most LinkedIn campaigns waste budget because targeting is set too broadly and creative is too generic. We fix both before we spend a single dollar.
Targeting Precision No Other Platform Offers
You can target by exact job title, seniority level, company name, company size, industry, skills and group membership. This level of precision means your ad budget goes to exactly the people you want to reach.
Higher CPL, Higher Quality Leads
LinkedIn cost per lead is higher than Meta or Google Display. But LinkedIn leads close at higher rates and carry larger deal values. For most B2B companies, the numbers work out strongly in your favour.
B2B Buyers Are Already There
LinkedIn has 10 million C-suite executives and over 65 million decision-makers. If your customer is a business buyer, there is no better place to reach them with a paid message.
Every LinkedIn Ad Format, Used Correctly
Different goals need different formats. We match the right format to your objective, whether that is brand awareness, lead generation or account-based targeting.
Sponsored Content
Single image, video and carousel ads that appear directly in the LinkedIn feed. The most visible format and the right starting point for most B2B campaigns. We write copy and brief creative that stops the scroll.
Lead Gen Forms
Pre-filled forms that open inside LinkedIn. No landing page required. Conversion rates are typically two to three times higher than driving traffic to a website because friction is almost zero.
Message Ads
Direct messages delivered to LinkedIn inboxes. High open rates when done correctly. Best used for high-value offers, event invitations and direct outreach to named accounts or warm audiences.
Account-Based Marketing
Upload a list of target companies and serve ads only to people who work there. If you have a list of 50 companies you want to close, we can reach their employees directly. This is the most precise B2B targeting available anywhere.
Retargeting Campaigns
Re-engage people who visited your website, watched your video or opened your Lead Gen Form but did not convert. We build retargeting sequences that move prospects through the funnel over time.
Ongoing Campaign Management
Full management of your LinkedIn campaigns every month. Audience updates, bid adjustments, creative testing, budget optimization and a monthly report covering leads, cost per lead and pipeline value.
Reach Exactly Who You Need. Nobody Else.
LinkedIn’s targeting data comes directly from professional profiles. It is more accurate and more up to date than any third-party audience data. These are the dimensions we use to build audiences that actually convert.
We layer multiple targeting signals together to create audiences that are broad enough to generate volume but narrow enough to stay relevant. Most campaigns we audit have targeting that is either too broad or too restrictive. We find the right balance for your specific offer.
Job Title and Function
Target specific roles or entire job functions. Marketing Directors, CFOs, IT Procurement, HR Managers. We match targeting to the exact person who signs off on your category.
Company Size and Industry
Reach only companies with 200 to 1,000 employees in the SaaS sector. Or all financial services firms with more than 500 staff. LinkedIn company data is more accurate than any other platform.
Seniority Level
Target by seniority from Entry through to C-Suite. Match your message to the right level of decision-making authority inside the organisation you are trying to reach.
Geography and Matched Audiences
Target by country, region or city. Or upload your CRM list and serve ads directly to existing prospects and customers. We also build lookalike audiences from your best-converting contacts.
From First Brief to First Lead
Every LinkedIn campaign follows the same structured process. No shortcuts, no guesswork.
Audience and Offer Alignment
We define your ideal customer profile and match your offer to the audience. The message has to resonate with the person seeing it or no amount of targeting precision will help.
Targeting Setup
We build precise audiences using job titles, company data, seniority filters and any CRM lists you have. We set exclusions so budget is not wasted on people who will never buy.
Creative and Copy
We write ad copy and create briefs for the visual elements. Direct, professional, specific to the audience. We test multiple variations from the start so data drives optimization from week one.
No Lock-In Contracts
We work month to month. You keep full ownership of your ad account, all creative assets and all data. If we are not delivering, you are free to leave.
LinkedIn Ads Deliverables
Everything included in a LinkedIn Ads engagement with Amigo Softtech.
Full LinkedIn ad account audit and setup review
Audience research and precise targeting configuration
Ad copy writing and creative briefing for all formats
Lead Gen Form setup and CRM integration support
A/B testing of headlines, copy and creative variations
LinkedIn Insight Tag installation and conversion tracking
Retargeting campaign setup for website visitors and form openers
Monthly report covering leads, cost per lead, impressions and pipeline value
Who LinkedIn Ads Are For
LinkedIn Ads work best for companies that sell to other businesses and need to reach specific people within specific organisations.
B2B companies selling software, professional services, consulting or enterprise products
Businesses with an average deal value above 5,000 dollars where CPL justifies the spend
SaaS companies targeting specific roles such as CTOs, product managers or finance teams
Professional services firms looking to reach named accounts in target industries
Companies running account-based marketing campaigns and needing precise company-level targeting
LinkedIn Ads Questions Answered
Straight answers about LinkedIn advertising, costs, timelines and what to expect from working with us.
Book Free ConsultationReady to Reach the Decision-Makers Who Matter?
Book a free call. We will look at your current LinkedIn presence, review what your competitors are running and tell you exactly what kind of campaign would work for your business. No obligation.